Happlo vs. doing it yourself.
You can do all of this yourself. Google’s tools are free. The cost is your time, every week.
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The short version
- Your Google profile, posts and review replies are free to do yourself.
- The hard part is doing it every week, after long days on jobs.
- Happlo does it for you for $397 a month per location. No contract.
Side by side
| What | Happlo Autopilot | Doing it yourself |
|---|---|---|
| Cost | $397 a month per location | Free tools. Your time. |
| Ask every customer for a review | Sent on its own after every finished job | You text each one. |
| Follow-ups | 2, sent on their own | You keep track and send them. |
| Review replies | Written for you. You pick which ones. | You write each one. |
| Google posts | Every 3 days, from job photos you send | You write and post them. |
| Facebook and Instagram posts | Posted from the same photos | You post them. |
| Google profile | Kept complete | You check and update it. |
| Where you show up | A monthly map of your area, plus AI app checks | You search yourself. Results change with where you stand. |
| Your part | One setup call. Then text us job photos now and then. | All of it. |
When doing it yourself is the better pick
- You have an hour or two each week. And you will keep doing it.
- You do a few jobs a month. Asking each customer by hand is easy.
- Someone in your office already does it well. Keep them on it.
- You like doing it. Then do. It is good work.
A simple weekly plan if you do it yourself
- Ask every customer the same day. By text, with a direct link.
- Follow up once or twice. Then stop.
- Reply to every review. Say thanks. Stay calm on a bad one.
- Post a job photo on Google. Say what you did and where.
- Keep your hours and services current. Fix anything out of date.
- Search for your service once a month. Note who shows up above you.
Businesses with complete and accurate info are more likely to show up in local search results.
Source: Google, 2026When you reply to customer reviews, it shows that you value their feedback.
Source: Google, 2026
When Happlo fits
The plan above is simple. It is also easy to skip in a busy week.
Happlo Autopilot does it every week for you.
Your part is one setup call, then a job photo by text now and then.
Want it off your plate?
Happlo Autopilot does the posts, review asks, replies and profile care for you.
Happlo Autopilot is $397 a month per location. No contract. No free trial.
See Happlo AutopilotSee pricingHapplo vs. an agencyHapplo vs. review apps
Questions about doing it yourself.
Is it hard to do myself?
No. It is simple work. It is just easy to forget on a busy week.
What do I still do with Happlo?
One setup call. Then you text us job photos now and then. We do the rest.
Can I try it and go back to doing it myself?
Yes. No contract. Not happy? Text us before day 35. Every penny back.
Ready to get found and picked?
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